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Thinking about buying a home, but not sure how to afford it? Welcome to the Down Payment Diaries, where real people spill about how they saved and splurged on their path to homeownership. If you’d like to submit your own Down Payment Diary, please fill out the form here. Today, a married couple in theirRead …
I’m 32 and Bought Half as Much House as I Could Afford in Orlando Read More »
It’s the cozy season, and few things rival the charm of a crackling wood fire. But for a growing number of homeowners, fireplace inserts—which offer greater energy efficiency, cost savings, and convenience—are winning out over traditional hearths. If you’re considering making the switch, here’s what you should know, according to experts. Meet the experts: JoyRead …
The days of a simple “For Sale” sign and weekend walkthroughs are long gone. Today’s homebuyers and sellers expect more than just a traditional open house. They want convenience, personalization, and seamless experiences — whether attending in person or exploring online. Staying ahead means rethinking how you showcase properties to meet these evolving expectations. TheRead …
Future-proof your open houses: High-tech trends for modern buyers and sellers Read More »
Recorded LIVE at the 2025 Florida Realtors® Convention & Trade Expo, this conversation features Christina Pappas, President of Illustrated Properties and 2025 NAR Region 5 Vice President, sharing her vision for the future of real estate brokerage. From AI-driven tools…
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BY ERIC GOLDSCHEIN JANUARY 1, 2026 If one of your resolutions for 2026 is to get yourself in position to become a first-time homebuyer, the time to get started is now. Don’t let the calendar fool you: 12 months to get mortgage-ready may sound like a long time, but buying a home is one ofRead …
Resolve To Own: 5 Steps for First-Time Buyers To Get Mortgage-Ready in 2026 Read More »
Watch the full-length Legal Update video about important changes to real estate forms that explains why updates were made, how they affect your business and how to confidently use the latest versions in your transactions. #floridarealtors #realestate #floridarealestate #floridarealestatenews #realestatenews
Artificial intelligence (AI) isn’t just for tech-savvy teams anymore. For today’s real estate agents, the right AI tools can turn hours of marketing work into minutes, helping you brainstorm ideas, design visuals, and write sharper copy faster than ever. In this article, we’ll highlight simple, affordable AI marketing tools for agents worth exploring, outlining whatRead …
5 Simple AI marketing tools for real estate agents Read More »
Ever feel like you’re constantly writing emails but not getting the responses you want? Or maybe you know you should be sending more follow-ups, but there just aren’t enough hours in the day. That’s where artificial intelligence (AI) can change the game. AI-powered tools can help craft compelling emails, automate follow-ups, and personalize content withoutRead …
How to use artificial intelligence to up your real estate email marketing game Read More »
America is short 4m homes. Below is a one-stop-shop of curated resources for MLS/Association staff about our “Let America Build” initiative. Check back regularly for added articles and links to share with your subscribers and members. Please reach out with questions to irmarketing@realtor.com. Recent housing production-focused articlesHyperlocal content from News & Insights(built from Realtor.com economicsRead …
‘Let America Build’ Resources for MLS/Assoc. staff Read More »
