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If a potential client searched your name right now, what would they find? These days, people aren’t just turning to Google; they’re using Instagram, Facebook, LinkedIn, and even TikTok as search engines to vet who they want to work with. That means your social media profiles are doing double duty: they’re not just for postingRead …

How real estate agents can optimize social media profiles to show up in search Read More »

[Open in App] My Husband’s YouTube Crab Channel Helped Us Buy a $341K Duplex in Columbus, Ohio My Husband’s YouTube Crab Channel Helped Us Buy a $341K Duplex in Columbus, Ohio Thinking about buying a home, but not sure how to afford it? Welcome to the Down Payment Diaries, where real people spill about howRead …

My Husband’s YouTube Channel Helped Us Buy a Home in Columbus, Ohio Read More »

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The Fannie Mae Home Purchase Sentiment Index dropped back below 70 in June after picking up in May. Driving this month’s bout of pessimism were a sharp increase in job loss concern and continued uncertainty surrounding the future of mortgage rates. The lone bright spot in the survey results came from prospective buyers starting toRead …

Home Purchase Sentiment Tumbles in June Read More »

– The inventory of homes for sale rose 28.9% year-over-year, marking the 20th consecutive month of inventory growth and the second consecutive month with over 1 million active listings. June 2025 inventory hit a new post-pandemic high, but remains 12.9% below pre-pandemic levels. – The total number of unsold homes, including those under contract, wasRead …

June 2025 Housing Market Trends Report-Realtor.com Research Read More »

– The inventory of homes for sale rose 28.9% year-over-year, marking the 20th consecutive month of inventory growth and the second consecutive month with over 1 million active listings. June 2025 inventory hit a new post-pandemic high, but remains 12.9% below pre-pandemic levels. – The total number of unsold homes, including those under contract, wasRead …

June 2025 Housing Market Trends Report-Realtor.com Research Read More »

If you’re a real estate agent looking to grow your presence online, chances are you’ve considered TikTok or Instagram (or both) as part of your marketing mix. These two visual-first platforms dominate the digital space, offering creative ways to connect with buyers and sellers. But deciding where to focus your time and energy isn’t alwaysRead …

TikTok or Instagram: What’s right for your real estate brand? Read More »

The Challenge: Keeping Account Data in Sync At Realtor.com, our enterprise systems team manages the critical integration between Salesforce and downstream internal systems. Over the years, a consistent challenge has been ensuring that account updates made in Salesforce are reliably reflected in our internal systems and in real time. Traditional approaches such as scheduled ExtractRead …

Real-Time Account Updates with Salesforce Platform Events and AWS Read More »

Welcome to this weekly housing trends update, where we bring you the latest snapshot of inventory trends, listing activity, and buyer-seller dynamics across the U.S. housing market. In addition to our monthly housing trends reports, which offer deeper insights into long-term patterns, we publish these weekly updates to provide more timely views into market changes.Read …

Weekly Housing Trends: Latest Data as of June 28 Read More »