Freddie Mac Mortgage Rates—Sept. 18, 2025 What happened to mortgage rates this week The Freddie Mac 30-year mortgage rate dropped 9 basis points to 6.26% this week as markets focused on the FOMC. As widely expected, the Federal Reserve lowered the federal funds rate by 25 basis points—the first move since December 2024—bringing the targetRead …
Recorded LIVE at the 2025 Florida Realtors® Convention & Trade Expo, Juana Watkins, General Counsel and VP of Law & Policy for Florida Realtors, shares critical legal insights every Realtor should know in 2025, from contract pitfalls to disclosure requirements…
You heard it here first! It’s bubble wrap season! 🫧 At the 2025 Florida Realtors® Convention & Trade Expo, Florida Realtors Vice President of Law and Policy Juana Watkins shared expert tips on how to spend your time during slower…
Welcome to this weekly housing trends update, where we bring you the latest snapshot of inventory trends, listing activity, and buyer-seller dynamics across the U.S. housing market. In addition to our monthly housing trends reports, which offer deeper insights into long-term patterns, we publish these weekly updates to provide more timely views into market changes.Read …
Weekly Housing Trends: Latest Data as of Sept. 13 Read More »
What the September FOMC meeting statement said The Federal Reserve’s Open Market Committee (FOMC), the rate-setting body that meets roughly eight times per year, cut the Federal Funds rate by 25 basis points at its September meeting. This marks the first move since December 2024 and brings the rate from a range of 4.25 toRead …
Federal Reserve Drops Policy Rate 25 Basis Points to 4.0%-4.25% Read More »
The Best Week offers a balanced mix of market conditions that favor buyers relative to the rest of the year – The 2025 homebuying season was relatively slow, which allowed for an important shift in the housing market. Inventory levels climbed beyond 1 million listingsin late spring, getting closer to pre-pandemic levels through the summer.Read …
August 2025 New Residential Construction What happened New residential construction activity slowed in August, with starts and permits falling on both a month-over-month and year-over-year basis, while completions picked up compared to July, but remained well below year-ago levels. Homebuilders have exercised caution this year, facing low buyer demand, tariff uncertainty, and labor disruptions. PermitsRead …
Housing Starts Fall As Builders Proceed with Caution Read More »
It’s almost fall—pumpkin spice is in the air, lunch boxes are back in rotation, and it’s already time to start thinking about Halloween decor. But while you’re busy thinking about cozy throws and costumes, there’s one thing you might be overlooking: your lawn. More specifically? Lawn aeration. This process of reviving and refreshing compacted grassRead …
Lawn Aeration Is the Fall Task You’ll Thank Yourself for This Spring Read More »
Thinking about buying a home, but not sure how to afford it? Welcome to the Down Payment Diaries, where real people spill about how they saved and splurged on their path to homeownership. If you’d like to submit your own Down Payment Diary, please fill out the form here. Today, a painter in New JerseyRead …
I Make $240K and I Used My Divorce Settlement to Buy a House Read More »
A strong brokerage content strategy does two things at once: it builds a consistent brand that compounds over time, and it gives agents clear lanes to add their voice and local expertise. This guide provides a practical framework to decide what marketing content should be centralized by the brokerage and what content should stay agent-led—plusRead …
Brokerage content strategy: What to centralize vs. agent-led Read More »
