[Open in App] Is It Worth It: Reupholstering Furniture These days, it’s easy to browse online, order up a sofa, and have it delivered to your door in just a few days. On the other hand, reupholstering a well-loved couch or vintage find is certainly a more sustainable choice and often a more economical choice—especiallyRead …
Every client has a unique personality and communication style, and knowing how to navigate those differences is a critical skill for agents. Misaligned communication can lead to frustration, delays, or even lost deals, while the right approach can build trust quickly and create a smoother experience for everyone involved. That’s why understanding personality types canRead …
How understanding personality types builds trust and referrals Read More »
Social media can be more than a platform for showcasing properties. It’s an opportunity to build lasting relationships with clients. For real estate agents, meaningful engagement on social channels can foster loyalty, establish trust, and generate valuable referrals. By participating in conversations, responding to comments, and showing genuine interest in your clients’ lives, you canRead …
Freddie Mac Mortgage Rates—May 8, 2025 What happened to mortgage rates this week The Freddie Mac 30-year mortgage rate held steady at 6.76% this week as investors awaited the Federal Reserve’s interest rate decision. As widely anticipated, the Fed kept its policy rate unchanged at the May FOMC meeting, citing a balance between inflation andRead …
As both a food writer and a parent I spend a lot of time in the kitchen, and I’m always looking for ways to enhance my workspace. The latest upgrade for the kitchen sink area to catch my attention? A touchless faucet! The idea is simple but so handy (or hands-free to be more exact)Read …
Should You Get a Touchless Faucet? A Kitchen Expert Weighs In Read More »
May 2, 2025 – The Realtor.com® economics teamvideoupdategives you the relevant economic and real estate information you need to know each week every Friday to navigate the housing market as a homebuyer, home seller, or industry professional. – For the week ending May 2, Realtor.com®Chief Economist Danielle Halediscusses latest data oneconomic growthandconsumer confidence. She alsoRead …
Ever feel like there just aren’t enough hours in the day to follow up with every lead, check in with past clients, and still keep your business moving? You’re not alone. The good news? You don’t have to do it all manually. Automated emails are like your personal assistant, working behind the scenes 24/7 toRead …
7 must-have automated emails real estate agents should set up now Read More »
Open houses are one of the most effective ways to showcase a listing, generate interest, and connect with potential buyers in person. But getting people to show up can be a challenge even with the perfect home in the perfect location. A well-crafted email strategy can make all the difference. Instead of sending a singleRead …
How to improve your open house attendance rates with these pre-event emails Read More »
Email marketing is one of the most effective ways for real estate agents to connect with clients, nurture leads, and stay top-of-mind. But how do you know if your emails are actually working? Tracking key email marketing metrics reveals what’s working and what isn’t, helping you refine your strategy. Are your subject lines grabbing attention?Read …
Freddie Mac Mortgage Rates—May 1, 2025 What happened to mortgage rates this week The Freddie Mac rate on a 30-year mortgage ticked lower this week, easing 5 basis points, to 6.76%. This marks the second consecutive week of modest declines, but rates still remain stubbornly elevated. Rates at the beginning of May are notably higherRead …
