Author name: developer

In today’s challenging housing market, builders face a unique pressure: unlike sellers of existing homes, who can choose to wait for the right buyer, builders must move hundreds—or even thousands—of homes to maintain healthy cash flow and inventory levels. With high mortgage rates and elevated home prices keeping many buyers on the sidelines, incentives haveRead …

How Builders Can Leverage Incentives to Sell More Homes in a Tight Market Read More »

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Highlights – August 2025 marks the 25th straight month of year-over-year rent decline for 0-2 bedroom properties since trend data began in 2020. Asking rents dipped by $38, or -2.2%, year over year. – The median asking rent in the 50 largest metros registered at $1,713, $46 (-2.6%) lower than its August 2022 peak butRead …

August 2025 Rental Report: Two Years of Declining Rents Have Renters Ready to Make a Move Read More »

Freddie Mac Mortgage Rates—Sept. 4, 2025 What happened to mortgage rates this week The Freddie Mac 30-year fixed mortgage rate fell 6 basis points to 6.5% this week, registering a new 11-month low. After a long weekend and a slow week for economic releases, the market is preparing for Friday’s employment data. Historically, a weakerRead …

Mortgage Rates Fall to 6.5% Ahead of Key Jobs Report Read More »

Welcome to this weekly housing trends update, where we bring you the latest snapshot of inventory trends, listing activity, and buyer-seller dynamics across the U.S. housing market. In addition to our monthly housing trends reports, which offer deeper insights into long-term patterns, we publish these weekly updates to provide more timely views into market changes.Read …

Weekly Housing Trends: Latest Data as of Aug. 30 Read More »

When clients and prospects expect a polished, consistent experience from the first Instagram post to the final handshake, a unified brand isn’t optional; it’s essential. But when your team includes dozens, or even hundreds, of agents, each with their voice, style, and niche, maintaining consistency can feel like herding cats. Fortunately, you don’t have toRead …

Real estate branding: Balancing brokerage identity with agent success Read More »

At Realtor.com, we made significant strides this past quarter – rolling out new tools to help agents grow their business, adding property tax resources for homeowners, launching our biggest brand campaign yet, and advancing our national campaign to increase affordable housing supply. The result: consumers are choosing Realtor.com more often and helping us close theRead …

From Innovation to Impact: Realtor.com is Gaining Ground Read More »

Considering a room revamp, but not sure where to begin—or how much to invest? In our latest series, One-Room Renos, we explore renovation projects big and small, from soft-good upgrades you can accomplish in a weekend to total overhauls that cost a small fortune and last for months (or longer). Today, an interior designer andRead …

I Designed My Daughter’s Dorm Room and Now It’s My Side Hustle Read More »

Role-playing isn’t every agent’s favorite training tool. It can feel awkward, old-school, even forced. But when done right, it’s one of the fastest ways to build confidence and close skill gaps in a safe, low-stakes environment. Most agents think they know what they’d say in tough conversations, until they’re actually having them with a clientRead …

5 sales role-play scenarios every real estate team needs to try Read More »